E-Knjižnica FET "Dr. Mijo Mirković"

Value chains, verical marketing and developing countries

Segetlija, Zdenko (2007) Value chains, verical marketing and developing countries. In: 4th International Conference "Global Challenges for Competitiveness: Business and Government Perspective", 27-29. 9. 2007., Pula, Croatia.

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In this paper we will analyze the concept of value chains (chains of creation of value), to point at the modern development phase in the new economy (especially in business logistics), in which international and global value chains are developing. The purpose of this paper is to provide a starting point for further research into the international market position and development possibilities of business entities from the developing countries

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Tip objekta: Materijal konferencije ili radionice (Paper)
Mentor: NIJE ODREĐENO
Dodatne informacije: 4/2007
Ključni pojmovi: value chain, business logistics, vertical marketing, globalization, developing countries, lanac vrijednosti, poslovna logistika, vertikalni marketing, globalizacija, zemlje u razvoju.
Teme: 6 Tehnologija (primijenjene znanosti) > 65 Menadžment i organizacija industrije, trgovine i komunikacija > 65.01 Metode i metodologija. Teorija i praksa organizacije > 65.012.34 Logistika
Odjeli: Odjel za ekonomiju i turizam "Dr. Mijo Mirković"
Datum pohrane: 17 Oct 2012 11:37
Zadnja promjena: 08 Jan 2013 10:11
URI: http://eknjiznica.unipu.hr/id/eprint/1587

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