E-Knjižnica FET "Dr. Mijo Mirković"

Items where Author is "Sinčić Ćorić, Dubravka"

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Sinčić Ćorić, Dubravka and Kurnoga Živadinović, Nataša and Dropuljić, Marija (2012) The effects of cause and donation size of cause - related marketing program on consumers´s intention to buy. In: Marketing challenges in new economy. Sveučilište Jurja Dobrile u Puli. ISBN 978-953-7498-57-3

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