FINA´s e-invoice market placement strategy

Vrkić, Zoran (2012) FINA´s e-invoice market placement strategy. In: Marketing challenges in new economy. Sveučilište Jurja Dobrile u Puli. ISBN 978-953-7498-57-3

Puni tekst

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Sažetak

Financial Agency (FINA) is the leading Croatian company in the field of financial mediation and the application of information technologies which meet the user requirements. Coverage on a national scale, information system well-proved by the most challenging projects of national importance and high professional level of expert teams are FINA’s greatest advantages, because of which it is able to prepare and carry out different projects: from simple financial transactions to the most sophisticated projects in the electronic business. With its extensive branch network, FINA covers the entire territory of Croatia, following the logic and the intensity of economic activities, while the information systems which are used to connect the branches enable FINA to meet even the most demanding client demands in a very short period of time. Each branch offers individualized financial and administrative services, regardless of how small they might be. All clients are given equal attention because little things mean a lot at FINA.

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Tip objekta:	Dio knjige
Mentor:	NIJE ODREĐENO
Dodatne informacije:	e-book
Teme:	6 Tehnologija (primijenjene znanosti) > 65 Menadžment i organizacija industrije, trgovine i komunikacija > 658 Poslovni menadžment, upravljanje, administracija. Organizacija poslovanja > 658.8 Marketing. Prodaja. Prodavanje. Distribucija, raspačavanje
Odjeli:	Odjel za ekonomiju i turizam "Dr. Mijo Mirković"
Datum pohrane:	04 Jul 2013 06:20
Zadnja promjena:	04 Jul 2013 06:20
URI:	http://eknjiznica.unipu.hr/id/eprint/2238

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